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Running a fitness business is tough. It’s a highly competitive sector with no industry norms to draw from. You may have to manage a team, stay on top of finance, figure out marketing, perhaps maintain a facility and deliver a high quality product that stands out in a flooded market. 

 

But we’re here to help. With a decade of experience running two prominent central London locations, navigating lockdowns and reinventing our service in a post pandemic world – we share the lessons learned the hard way so you don’t have to!

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PROGRAMME
CREATION

We have a decade of experience creating programming delivered to a varied population, by a large team of coaches across different locations.

 

We focus on handing off a product to the coaching team that gives them clear context, instructions and expectations to deliver and adapt to members of all levels

 

  • we work to understand the needs of your community, coaches and logistics of your facility before creating a bespoke training programme

 

  • Details of progressions, movement pathways, pre-requisites to members and movements standards are attached to make delivery clear

 

  • intent for each session is given so your coaches understand the “why” behind each workout

 

  • you and your team feedback before final copy is issued and we take questions and feedback as each individual session is delivered

 

  • generally delivered one month at a time but can be delivered for longer blocks if requested

 

  • if practicable we prefer to meet with the coaching team at the outset of our work on this

BUSINESS
CONSULTING

The next step in commitment to your development and progress! Support in all areas of your business, always led by you and focussed on what you feel best serves your organisation. Can include (but not limited to):

 

  • work with, or create, operations systems including facility management, CRM, onboarding and any other process that is important to your business
  • a look at current marketing plans and initiatives from broad strategy to fine details of lead generation and membership growth
  • Working through any struggles and development of the team, including recruitment if that is a focus
  • Discussion and support around accounts and finance if needed
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WHO IS:
THIS FOR?

  • owner operators, solo-preneurs, independent businesses and small teams

 

  • anyone looking to make the jump from practitioner to business owner 

 

  • you have the technical knowledge and passion for your craft, but want help with business structures to create a sustainable income

 

  • it feels overwhelming having to juggle so many elements and learn by trial and error by yourself

HOW DOES
IT WORK

You can’t teach drive and determination – but you can learn many other things about building a stable and sustainable business.

There are so many great resources out there, but distil those lessons, knowledge and experience to what’s relevant to your business and meet you where you’re at.

You’ll be given:

  • individual coaching via monthly calls,
  • regular messages and email contact
  • accountability and guidance around the specific challenges facing you and your business right now. 

We’ll work through building a team, how to brand and market your product or service and getting comfortable with financials, along with anything else you need to grow as a leader in your business!

 

Alongside anything that’s presenting a direct challenge to you right now, the big rocks we try and crack as we go along are:

 

– Values & differentiation
– Branding, pricing and marketing
– Building a team, communication and group culture

register your
interest

We’ll get in touch to arrange a consultation to discuss your needs further

* We won’t share your personal information with anyone. *

YOUR
COACHES

ADAM BAILEY

With 15 years experience building and running businesses, Adam understands the entrepreneurial sprit.

 

After building a successful personal training business in the highly competitive central London space, Adam opened the first CrossFit affiliate in London square mile. 

 

The facility was full in a year and so expanded into a second space, which created the foundation for the Movement Labs brand that now houses 2 central London locations, specialist training courses, nutrition coaching and an osteopathy clinic 

 

After navigating lockdowns and the post pandemic market, Adam continues as owner operator of Movement Labs, while helping other entrepreneurs and business owners build their own success through our business development mentorship programme.

TRAVIS HUVA

With Over 5 years of experience writing and delivering both group and individual fitness programmes, Travis is the lead programmer for both Movement Labs locations and well versed in the art of writing intentional and effective training programmes.

 

With a deep understanding of anatomy, physiology and energy systems, Travis applies this knowledge to programme frameworks that optimise group training results across varied populations, no matter your equipment and facility set up.

 

Communication and feedback is key part of the process; Travis ensures your team have full clarity on progression pathways and the intention behind each session. Equally, Travis receives feedback to refine your programme so it delivers what you and your members need!

WHAT OUR
GRADUATES SAY

I work just round the corner at a shared working space. It started with just 1 or 2 of us coming down and now it’s 6 of us coming for lunchtime sessions. It’s been quite easy to quantify the impact. We’ll often get a lot more out of our afternoon of work than we would if we hadn’t have come to train at Movement Labs.
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Matt Miller
Having gone to a gym and seen the weights section, it’s quite a hostile environment. But the nice thing here at Movement Labs, is that they instantly make you feel part of the family. All the workouts are scaled, so whether you started last week or you’ve been coming for 5 years, it can still be fun for everyone.
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Camilla
I’ve been a member of various gyms over the years, but it always dropped away. I found myself needing something a bit different. That’s when I discovered Movement Labs. I’ve been training CrossFit here for about 18 months now. I don’t notice that I’m losing weight and getting stronger, but other people do. I get complimented at the transformation that I’ve undergone whilst training here.
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Ryan
I’ve always done long distance running, but I felt I needed a new challenge. It took me about 8 months to work up the courage to give this a go, but once I did I seriously never looked back. I was pleased by how scaleable it is. I definitely think that this is a good thing for people to be doing at any age. I think it’s important to maintain fitness especially as you get older. It’s one of my main motivating factors that I want to be really strong and fit when I reach 70.
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Andrea
I’ve been involved in fitness for the last 5-6 years or so and it’s only really since coming here that there’s been a significant increase in my understanding of exercise. You get a better awareness of your body and the education aspect combines to make a workout class that’s fun, safe, but most importantly makes you want to come back more and more. In fact, it’s the highlight of my day!
ML_Andrico
Andrico
18 months ago I came here as 300lbs and now I’m about 200lbs. It’s a complete fallacy that this is just for people who are already in great shape. I was in terrible shape when I started. Movement Labs provide a structure in terms of getting fit, helping me de-stress, providing me with discipline and the determination I need to improve my diet and maintain good healthy habits. That and the support makes a big difference. Movement Labs is the catalyst that has helped me to change my life!
ML_Chris
Chris

register your
interest

We’ll get in touch to arrange a consultation to discuss your needs further

* We won’t share your personal information with anyone. *